Project Description

Logo design for a young clothing company based in Germany with customers between 15 and 30 years old.

They were looking for a clear structured modern logo that captures high quality, style and elegance and communicates young lifestyle and high spirits.

The TANZGEIST logo captures the elegance and style of an ageless generation. One that cherishes every moment and believes in her ability to do anything.

The custom lettermark logo, with its sylish and upmarket typography can be used with or without the two fresh, symbolic male/female icons. I also created an emblem for them - incorporating the new identity - as their first garment/tshirt design.